Navionics Launches New Website

Navionics has gone live with a new version of its website that creates “a seamless navigation experience between smartphones, GPS chartplotters, PC and the web,” according to a company press release. Visitors to the site can now easily locate product information for traditional GPS chartplotter cartography and popular mobile and PC apps then conveniently access the Navionics webstore, locate a dealer or go to iTunes.

“Consumers are bombarded with product specifications at every turn. When updating our website, our goal was to create a simplified user experience while providing the information consumers need when making a purchase decision,” said Don Black, Navionics Global SVP of sales, marketing and business development.

Navionics makes chart updates available daily via Freshest Data downloads, a simple way to provide details on significant product improvements to consumers. In addition, new programs such as discounted online renewals available since May 21 can be clearly communicated directly on the homepage.

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